New season, new scent? Check out the exciting new fragrance launch by the Dublin based lifestyle brand Roads.

Roads is a luxury company based in Dublin, founded and operated by Danielle Ryan of the Ryanair founders. Their new fragrances are part of a broader lifestyle offering, including publishing and film production with a focus on the luxurious and well designed.

The new fragrance collection consists of 10 eau de parfum fragrances. Danielle developed the fragrances, working closely with a renowned perfumery, using inspirations from people, places, memories, emotion and experience.

Fragrances by Roads
Some of the names are evidence of that: This Weekend, Cloud 9, and Bitter End – a fragrance inspired by the west of Ireland.There are 10 fragrances altogether in the new collection.

Last year the group republished a beautiful collection of classic books including Wuthering Heights, To the Lighthouse and The Picture of Dorian Gray, with gorgeous design by Conor & David. We’re looking forward to seeing what they do next.

The fragrances will be available this spring from selected stores and online.

Lead image via Roads Facebook page, all other images via Roads website

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